Normal School Lit Mag and Reality Hunger

I've been having a good old browse of online literary mags and came across The Normal School, a strange name but the following essay on their website looks mighty interesting:

Here's the PDF for our Reality Hunger, by David Shields

Having read the above, I must say he starts off making several good points and highlights the merits of memoirs and how they don't necessarily belong as non-fiction, being more literature.
But then he starts bashing the escapism and "cogs" of the fiction, calling "Great art...clear thinking about mixed feelings."
I had to stop reading from that.
It was good until that point, however.